concept

Hook Them First!

Instagram is a scroll-heavy platform. Use a bold hook in your caption or the first few seconds of a Reel. Whether it's shock, humor, or curiosity. Always give them a reason to stop.

design

Brand Consistency Wins.

Use a consistent color palette, fonts, and filter style. This makes your page look trustworthy and memorable. Even if you’re using a phone, tools like Canva or Lightroom can elevate your visuals.

strategy

Post With Purpose.

Don't post just to post. Share content that aligns with your business goals, testimonials, before/afters, behind-the-scenes content, tips, or promotions. Use your captions to tell stories or answer common client questions.