Branding isn’t just for big businesses with deep pockets. Even if it’s just one person behind the counter, how you present your tint shop can make or break a client’s first impression. After five years of running LijaTints, I’ve learned this the hard way: people don’t just choose you for what you offer they choose you for how you show
Read MoreIf you’ve ever picked a restaurant because it had a long line outside, you’ve already experienced the power of social proof. In marketing, it works the same way: when people see others trust a brand, they’re far more likely to trust it too. In today’s noisy digital world, where consumers are bombarded with ads, social proof isn’t just nice to...
Read MoreIn today’s hyper-connected world, where consumers are bombarded with ads at every scroll and click, traditional marketing often fades into the background noise. What cuts through the noise? Content marketing. More than a tactic, it is a philosophy, an approach rooted in storytelling, education, and value creation. It is not about selling first;...
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